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10 Steps to Go Viral on Tik Tok

Personal Growth

April 18, 2020

Tik tok is everyone's favourite pastime. It's super easy to use and you can spend hours just scrolling over skits and memes without even realising it. It's also a great way to keep yourself distracted from all the things happening and the current world situation, thereby serving as a form of mental therapy for its users worldwide.

If you love making videos on tik tok, then it's time to go viral! And here are some easy tips to help you with that.

1. Post consistently:

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One of the keys to success is consistency. Once you've created your tik tok account, it's time to get to work and start posting videos. Every famous tik tok star has something in common and that is volume. If you go to their pages, you will see that they have made hundreds and thousands of videos, meaning they upload constantly, some even have the liberty of uploading every single day.

You need to understand that no one knows you on tik tok (Unless you're already famous or popular elsewhere), therefore, the only way to get recognised on tik tok is by continuously posting videos.

2. Stay updated:

Another tip to go viral is to be updated. Follow the latest trend, know what people are up to, know the type of videos that are getting a lot of attention at a given time, then key into that trend and make such videos.

The concept of rolling with trends is that when a particular niche or video is trending, then that is what people will be searching for and so you have the opportunity to get your videos noticed because they fall under what people want to watch at that particular time.

3. Use the right hashtags and use a lot of them:

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Apart from following what's popular at the moment, you also have to hashtag your videos. That way, the SEO (Search engine optimization) function will be in your favour and your videos will be easier to find and may even be privileged to fall under "recommended" videos for other people.

Also, make sure to use the right hashtags and use hashtags that are similar or related to the genre of the video you're uploading.

4. Be socially active:

Like and comment on other people's videos, especially if they have a lot of views. You can also direct people to your page through your comments without being too obvious about it.

For instance, if you see a mukbang challenge video of someone eating chilly peppers, you can say something like "Great video. I also made a similar mukbang video but I couldn't handle an entire chilli pepper so I used noodles instead, but I made them super chilly". Be sure to emphasis the difference just as I did on the last two words.

This could instantly capture anyone's attention. Now people will come to my page to see how my spicy noodle challenge turned out. Clever right?!

5. Capture your watchers immediately:

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It usually takes an average of three to eight seconds before someone scrolls past your video onto the next one if they don't like it. This means you barely have five seconds to impress and capture your watchers' attention and have them to stay throughout the video.

Tik tok has a limited video duration from fifteen to thirty seconds and that may not be very much to express all your ideas, but you have to try and fit all your content into that time-space and also keep your audience watching. Audience retention is very important because, usually, when some people like your video, they will click on your profile to see more of your videos, which will benefit you.

6. Try to stand out:

Sometimes, following the trend might not be enough to score you a good number of views, especially if your video is just as plain and normal as the others. Make a few minor changes to any trend you want to follow. As people hate seeing the same thing over and over again, your difference will immediately capture their attention and give you the publicity you're yearning for.

Take the popular "don't rush" challenge as an example. The majority used makeup brushes as their key tool. Try something different, like using a hair comb or going astray and not looking aesthetic after the reveal.

The don't rush challenge was categorised by using a makeup tool as a magic weapon that, when being placed on the camera lens and removed, reveals the person looking more beautiful and gorgeous. Try looking the opposite for a change, like from looking normal to looking worse. It'll be sure to spice up the trend and win a lot of attention.

7. Focus on what you are good at:

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Find out what you're good at and embrace it. If you're good at comedy, do comedy skits. If you're good at music or dancing, then acknowledge it.

If you're also good at reaction videos and lip-syncing, then go ahead and do your thing. Don't get carried away by trends just because you want to go viral. Find your thing and work with it. If you're good at recreating videos or you just love moving with the trend, then do it.

There's no genre of video on tik tok that doesn't do well, so focus on what you're really good at, own it, do it very well and be known for it.

8. Watch Tik Tok videos:

Watching other tik tok videos is a great way to get inspired. It can also give you a short glimpse of all the features that are available on Tiktok, especially if you're a new user. Watch highly viewed and recommended videos to find out the kind of videos that people enjoy watching and also to keep up with the latest trends on the platform.

9. Edit your videos outside Tik Tok;

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Tik tok is a great video editing app, but its features are limited. Try editing your videos with other applications before uploading them to tik tok. There are so many great video editing applications on both the Google Play store and the Apple store and so many of them have limitless effects and filters that will make your videos stand out.

For iPhone users, iMovie is an inbuilt app that is very useful for creating awesome videos. For android, Inshot and Youcut are the best video editing apps for your android.

10. Share your videos on other social media platforms:

Another way to get noticed on tik tok is to upload it to your other social media platforms. This is because when you share your videos, other tik tok users on those platforms that do not know you on tik tok will get to view them and when they do, they may start following you on tik tok or share your videos on their social media and get you more views.

Also, when Tiktok sees that your video has a good number of views, they will assume that people love that content, so they are going to recommend your videos to even more people, thereby increasing your popularity.

Finally, know that all these tips apply differently to different people. What works for someone may not work for you, so be flexible and just try to have fun making videos on Tik tok. I hope you found these tips helpful!

Ikwuegbu Ihuoma
100k+ pageviews

Writer since Dec, 2019 · 23 published articles

A very creative Nigerian Christian teenager who is passionate about content and digital creation. She loves music, playing the piano, chess, puzzles and any other thing that challenges her intellectually. She also loves learning, meeting new people and taking on challenges. Be sure to read her blog!