How to Find Your Signature Aesthetic and Create the Ultimate Moodboard

Let’s be honest—everyone talks about finding their aesthetic and maintaining the pure signature of their lives, but where do you even start? If you’re obsessed with Pinterest, enjoy pretty pictures, and are trying to determine whether you’re more “coastal granddaughter” or “dark academia meets cottagecore,” this is for you.

It’s time to tap into your creative side and build something. You can use one of the most powerful tools ever: The Moodboard.

Image Credit: cottonbro studio from Pexels

What is a Moodboard?

A moodboard is like a visual playlist. Instead of a song collection, you collect images, colours, fonts, quotes, outfits, and textures that capture a feeling. Think of it like your vibe on a board.

It's the same as when we create our boards on Pinterest and enjoy them later. They are used to brainstorm, refine concepts, and create a cohesive look and feel for a project.

Why to use:

• It helps you to define your style.
• Help you design your dream life.
• You can set a vibe for your room makeover.
• It can build an aesthetic for your brand.
• Help you create your next social media move, like your next Instagram post.
• It will boost your confidence.
• It may help you to refine concepts.

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Here is a step-by-step guide to creating a moodboard that reflects your signature style.

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Step 1: Hit Up Pinterest Like a Pro

Pinterest = your aesthetic playground. Start a new board and name it something fun, like:

• My Dream Vibe
• Main Character Energy
• That Girl Aesthetic
• Bookstore in Autumn

Then search keywords like:

• Vintage outfits
• Indie room aesthetic
• Golden hour lighting
• Soft girl moodboard
• Grunge romance aesthetic

Pin whatever speaks to you. Don’t overthink it. If it gives you that feeling, it belongs on your board.

Image Credit: Lisa from Pexels

Step 2: Zoom Out & Look for Patterns

Once you’ve pinned a bunch of items (20+ is a good start), take a step back and see what themes emerge. Ask yourself: What colours appear the most? Are your pins moody and mysterious, or bright and bubbly?

Do you keep saving lace, leather, glitter, or bookshelves? What vibes come through—cosy, chaotic, dreamy, or powerful? These are clues to your signature aesthetic.

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Step 3: Name Your Vibe in 3 Words

Let’s make it official. Pick three words that describe your board. This is your magic formula. Some examples:

• Cinematic. Bold. Bookish.
• Earthy. Chill. Dreamy.
• Sparkly. Soft. Vintage.

These three words will guide everything from your outfits to your phone wallpaper. Suddenly, everything starts to click.

Image Credit: Lisa from Pexels

Step 4: Bring It to Life (on a Budget)

You don’t need fairy lights and a $60 candle to vibe. Here’s how to turn your aesthetic into real life:

• Change your phone background to a collage of your moodboard.
• Reorganise your desk with stuff that matches your colour palette.
• Use free editing apps (like Canva or Prequel) to make TikToks or thumbnails that fit your aesthetic.
• Thrift or DIY your style. Paint your old notebook, print out cute quotes, and swap your bedsheet colour. Instant aesthetic!

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Step 5: Let Your Vibe Evolve

You’re not one aesthetic forever—and that’s okay. You can have:

• A cozy studycore vibe in fall
• A sunny, soft summer
• A moody retro phase during exams

Create different moodboards for seasons, school years, or even fictional versions of yourself (hello, bookish villain era).

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The Vibe Is YOU

At the end of the day, your aesthetic isn’t about trends. It’s about expressing what makes you feel good, confident, and creative. Moodboards are just the beginning—your vibe is a whole journey.

So go on, make that Pinterest board, and start building your world. Who knows? You might just discover a version of you that feels more you than ever.

Image Credit: Pexels From Pixabay

Wanna go even deeper? Try this challenge:

• Make a moodboard for your “dream self.”
• Pin your ideal life aesthetic (clothes, habits, hobbies).
• Screenshot it.
• Then start doing one small thing from that board in real life. That’s the magic.